Where do I paste the generated JSON-LD?

Paste it inside a tag in the of the page it describes, usually your homepage or a location page.

Which business type should I choose?

Pick the most specific schema.org type that matches your business, such as Dentist or Restaurant, rather than the general LocalBusiness default. A more specific type gives search engines more to work with.

Is anything I type stored or uploaded?

No. The JSON-LD is built entirely in your browser from the fields you fill in. Nothing you type is sent to or stored on a PepQuad server.

LocalBusiness schema generator

Fill in your business details to build a LocalBusiness JSON-LD snippet you can paste straight into your site's head.

Business name

Business type

Phone (optional)

Website (optional)

Price range (optional)

Opening hours (optional)

Street address (optional)

City (optional)

State / region (optional)

Postal code (optional)

Country (optional)

Fill in your business name above to see the generated JSON-LD.

How to use

1
Fill in your business details
Add your business name, phone, website, price range, and address. Only name is required; leave the rest blank to omit them.
2
Pick your business type
Choose the schema.org type that most specifically matches your business, such as Dentist or Restaurant, instead of the general LocalBusiness default.
3
Copy the JSON-LD
Click Copy to grab the generated structured data snippet.
4
Paste it inside a script tag in your site's head
Paste the snippet inside a <script type="application/ld+json"> tag in the <head> of the page it describes, then save and publish.

Tips & best practices

Use the most specific business type available. Search engines can do more with Dentist than with the generic LocalBusiness fallback.
Keep your name, address, and phone (NAP) here identical to what is on your Google Business Profile, so the signals agree.
Validate the finished page with Google's Rich Results Test before considering it done.
Add it only to pages where these business details are visible and genuinely apply, not as a generic sitewide snippet.

What this tool does / does not do

What it does

Builds a valid LocalBusiness JSON-LD snippet from your details
Only includes the fields you actually fill in
Runs entirely in your browser

What it does not do

Store, upload, or send your details anywhere
Insert the schema into this page's own document
Guarantee a rich result in Google search; that depends on Google's own review

Keep improving your lead flow

Continue with a related free tool to find friction in your website, response process, or campaign tracking.

Sources and guidance

Use these primary references to validate the guidance behind this tool; your result still depends on the values you enter.

Google Search Central: General structured data guidelines

Questions, answered.

It gives search engines a structured, machine-readable description of your business, such as its name, address, phone, and type, instead of forcing them to infer those details from page text. Correct markup does not guarantee a richer search result.

Put a salesperson on every page of your site.

Paste your URL, test the assistant privately, add your booking link, and go live with one script tag.

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